This article will show you 10 ways to market your app to the audience.

App store optimisation

App Store Optimisation is the SEO for app market place. Most users find apps by searching on app marketplace. The description, headline, and screenshot should be optimized for target keywords.

Select the right category

Most mobile apps are eligible for more than one category. The competition will be stiff whichever category you choose. Take care to choose the right category to ensure most downloads.

Start promoting on social media channels

You should have a promotional strategy in place before doing this. Include offers and giveaways as a part of the promotion. Include blog posts on your website. Also, include download buttons within blog posts.

Be seen everywhere

Be seen in interviews, webinars, podcasts, etc. select these according to whether your target audience is watching these.